|
Post by account_disabled on Dec 4, 2023 4:41:46 GMT -5
KOL is a person who has influence on ideas or thought leaders. which will have influence only in certain groups or only in certain issues because KOLs will present content that is specific in various areas and has in-depth knowledge in those areas, making followers who come They will come to intend to follow content on that topic, such as beauty, travel, fashion, food. These various topics will have KOLs that stand out in their specific fields. Difference between KOL and Influencer Many people may still be confused. About the difference between KOLs and Special Data influencers. We will separate it into topics. To get a more clear picture Type of Content offered Influencers will present content based on the influencer's lifestyle, activities, and identity, which may be in many different genres. and many stories KOLs will present content in specific areas in which they have expertise. The content will be to the point. and delve deeper into that matter Followers Influencers have a more diverse group of followers. It is not clearly specific to any specific group. KOLs have a narrower group of followers. Because it will be a group that is interested in only one aspect. Influence on followers Influencer followers have lifestyle preferences. And feel like you know the identity of that influencer, making you feel more attuned to various products and services that the influencer recommends, without specifying the type of product and service. expertise. The content will be to the point. and delve deeper into that matter Followers Influencers have a more diverse group of followers. It is not clearly specific to any specific group.
|
|