Post by Bidmart on Feb 11, 2017 8:40:08 GMT -5
Marketing Strategies (REVISED)
We recently reviewed various posts relating to Marketing Strategies and found some interesting information which was either - Not included, Fogotten, overlooked or just not completed.
We find it detrimental to include this information for everyone who want to have a Successful Marketing Strategy.
Although we can't stress enough how easy it is to attain successful Marketing by simply posting Ads on www.bidmart.ca but for those who wish to take the long road- this is truelly a must-follow strategy.
1st- Stay connected.
As we mentioned in "Myths of Marketing" - the social media platform is huge and constantly changing. Not to mention the ever-changing era.
It is impearitive to keep up with the times. As newer and more social networks enter the market, do NOT limit yourself, your business, your services or your products to the "same-old, same-old."
The sooner you get involved with these newer platforms, the less work and time you will have to devote to them while your exposure is growing as the site grows.
Unlike the information we reviewed, we are advising you the apposite compared to concentrating your efforts into the more common social media platforms.
2nd- Branding
In the afore-mentioned reviews, they advise you to post "YOUR" pics as opposed to your Logo or Company slogans.
WRONG!
This information will cripple you if a scammer or hacker chooses you as his/her next victim.
If your business is "Brand Specific" such as;
"Brian the Plumber" it would be definately be the best choice to use "YOUR" pic as it's branding. However, if you have a business that is "Promotional" such as;
"Aroma Therepy" the best choice would be a Logo specific to that field.
If it's necessary to use your own personal photo, the best and safest decision you could make is to secure your site so images cannot be copied from it. Although this is not a guarenteed solution, it will slow down alot of malicious activity that could hurt you.
These are the 2 most important factors missing from various other posts you may read, but we will finish with the final piece of missing information they did not provide.
3rd- Application
These spplications relating to Strategy Marketing, are NOT for everyone.
You must keep in mind that promoting your Business, service, product OR yourself, all have various guidlines that work best, and all have different techiniques to include or not to include.
A good example of this is;
Your company is "ABC FLOORING BY DESIGN" which has 12 employees or maybe its just you,,,either way, you want to promote your company and choose to be silent as the company owner. In this case, your advertising campaigns exclude any presence of you as the CEO or proprietor.
Any and all social media marketing is done without you as the promoter. Your social accts are created in the company name, your presence is by company name, etc,etc,
Although people prefer to interact with "The person" and NOT "The company" you run in the background as a representative "OF" the company.
So, as we said, its important to know that various strategy rules need to be changed according to you specific situation.
Hopefully this will clarify the Marketing Strategy techiques not defined on some web posts.
But there is always the option to save alot of hard work in the "Stay Connected" category by posting Ads on www.bidmart.ca and let the social networking take care of itself.